Hi and welcome to the site. Hopefully it'll be a great resource for you.
I don't know about the trucking industry, but I imagine it's much like finding and winning customers in any business.
Where do people you would want to have as clients get their hauling needs met today? Why do they select the folks they're using now? Is it price? Is it responsiveness? Is it word of mouth?
If you're like everyone, you're probably on a budget which makes traditional advertising difficult? Are there specific trade magazines where you can advertise? Maybe you can visit work sites talk to the foreman or other supervisors, have some business cards printed up and start a grassroots advertising and marketing campaign.
Hopefully this gives you some things to think about..
|