I've got a Yard Man push mower that's a bear to start.

The manual says to pump the red button three times and pull the cord. Yeah, right! Try 30 times.

The first season I owned it, I needed 10-15 pumps before starting. Now it's up to 25-35 times.

Is there an easy fix for this? Pretty soon it's going to take longer to start the mower than it takes to cut the lawn.