Following are the 4 successful brands of Pakistan
1. Bonus Tristar
2. Habib Cooking oil
3. Sooper Biscuits
4. Johar Joshanda
REQUIREMENT
You are required to evaluate these brands on the basis of following points:
Brand Positioning
This should cover following dimensions
1. Uniqueness
2. Credibility
3. Brand Fit to target audience
Brand Image
This should cover following dimensions
1. Brand Association
2. Brand Persona

What's your question?

I learned something today, did not know brand names there. I wonder what is the most popular TV there ?

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