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  • May 6, 2009, 09:01 AM
    shafiee
    Customer segmentation
    Does anyone here have information about customer segmentation? According to what I learned, 4 methods are used in customer segmentation. One is Recency Frequency and Monetary Value (RFM), another is Demographic Selection. Yet another is Decile Analysis, and there is one more called Customer Life Time Value (LTV).
  • May 29, 2009, 09:25 PM
    dawgsnkats

    What do you need help with in particular? The listed methods are legitimate methods.
  • May 30, 2009, 06:24 AM
    shafiee
    Quote:

    Originally Posted by dawgsnkats View Post
    what do you need help with in particular? the listed methods are legitimate methods.

    I need more information about the methods.

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