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View Full Version : What is holitisc marketing? How could it can drawn under for research work ?


scholare
Jan 21, 2010, 03:35 AM
I am trying to do a reach in Holistic marketing ,but it contain four models ,but I am little bit mantle to get start it ?

tickle
Jan 21, 2010, 05:18 AM
The correct terminology is 'four concepts' not four models. Basically similar to holistic medicine which focuses on the four concepts of a human being, i.e. psychological, social, religious and physical and treating them all together instead of just one issue.

Holistic marketing is believing that everything matters. Relationship with a client, integration marketing, internal marketing, and social marketing. It is marketing the whole not just a part.

There is more reading material for your research in Google, just enter holistic marketing to study.

Tick