
Originally Posted by
integrity
hi
i have started my own business, but i have problem writing letter to other small and mid size businesses to offer them services and introduction about my company.
my idea is to email them first this letter. can anyone help me ?
thank you
Cold calling is brutal! I was once in sales, and know that cold calling is no fun. I would suggest a gimmick; perhaps delivering two Otis Spunkmeyer or Mrs. Fields cookies to the office manager with a brochure of your firm's services. People love to eat. What better way to get them to read your brochure than while eating something delicious? Pick a different hook, just make it a good one. And, considering germaphobes, perhaps something prepackaged would be best.