Nature and Scope of Strategic Marketing and Strategic Management; A reality or an academic Description.

What do you think and why, this looks like homework, which means we don't hand out answers with no attempt on your end at work. Or I see a spam message coming.

It may look like that,but it is not.I am in the filed of strategic management, and I was not sure,weather it is something real or just for academic purposes.

Don't really know what 'it' is! A book, a course name; are you hoping we will just know, or do the research? My crystal ball is in the shop.