If a forensic psychologist is often hired by the defense or the prosecutor to look at jury selection. What would this psychologist be looking for during voir dire and in his or her investigations of the jury pool? Why would the items being investigated be important to the defense (or prosecution)?

If a forensic psychologist is often hired by the defense or the prosecutor to look at jury selection. What would this psychologist be looking for during voir dire and in his or her investigations of the jury pool? Why would the items being investigated be important to the defense (or prosecution)?
Non professional. What they are looking for would be dependent on the case the jury is hearing. This is called Profiling. There is a website with many different articles on using profiling when observing and researching a jury. Jury Profiling Research : Trial/Jury Consulting (http://www.decisionquest.com/practices.php?PracticeID=2&SubPracticeID=16) Decision Quest

They would be important to the defense and prosecution in the presentation of their cases by judging the reaction of the jurors and getting the verdict they desire.

Frankie

What would a psychologist be looking for during voir dire and in his investigations of the jury pool?