Iam planning to start online retailing business, I have seen my friends grow in the business, the core of this business is buying the products, retailing it and getting people into the business, I wanted to know what are the skill sets required to this business?

Seems that all you really need is Cash and an internet connection, oh yeah and some customers.

What's the product ?

Good telephone skills and excellent salesmanship. The basics of a business such as you describe; but you say your friends are excelling, what kind of sales are the generating and have you 'bought' into their plan?

Getting your web site up to the top of search engines so people will come there, is one of the main and hardest things to do.

This is the link, products like health, beauty and home cleaning. How to get the web link on top of the search engine?
Thanks all for your suggestion.

Yes we are all aware of Amway, it's products and methods of business.
You are in for a tough job as there are many people pursuing the Amway dream..