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Home > Business & Careers > Marketing   »   Tourism Marketing strategy

 
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Old May 14, 2008, 08:26 AM
gottaloveub40
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Tourism Marketing strategy

What are the main socio-cultural and technological factors which affect how firms decide whether to pursue customization, standardization or a mix of the 2 strategies in the tourism market in the global economy?

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Old May 14, 2008, 08:32 AM   #2  
NeedKarma
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Sounds like homework.
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