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Business to business vs Business to Consumer retail

Asked Mar 6, 2006, 07:49 AM — 1 Answer
How does Business to business retail differ from business to consumer retail?

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ScottGem Posts: 58,170, Reputation: 28165
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Mar 6, 2006, 11:23 AM


Usually businesses deal in higher volumes and long term relationships. So much of business to business marketing has to do with developing such relationships. Consumer retail is more about selling the specific product.
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